Eden before treated us for her birthday in Tony Roma's because she got a "Buy 1 Take 1 Ribs coupon" in her email, which she forgot on how she became a part of the mailing list. So I asked the staff of Tony Roma's before on how I can be part of if(so I can also get a coupon on my birthday). They said to sign up online. So I signed up online before and after signing up, you get a free coupon immediately, 50% off on your second order of main course! :)
Anyway so I was asking yesterday in the Alabang Town Center branch after eating, on how I can get their real discount card, and they said I have to accumulate P7k worth of receipts for the period of 2 months, which kind of sucked because I don't think I'll be able to do that. But the waiter suddenly told me that she can give it for free without the receipts! So they gave me one right then and there :) It's valid for a year, and the first 16 visits it's 10% discount then all visits after are 20% off. (Okay, I don't know if I got the numbers right)I wish that the Bistro Group still offers the discount card like before, the Outback-Fridays-Italiannis-Fish&Co 20% off discount card. Only Outback offers the discount card now, and it's just 15% off :) Well that's still a discount right? And I'm happy to have it. I have this theory on how those things work(I'm no marketing guru so what I pose is just a mere theory), the 20% discount has to offset the lower prices with customer loyalty. So if you always get 20% less revenue but the customer keeps on coming back, it should equal to more revenue, right? Possibly, this didn't work out right. Or the 20% is an added value on top of what the prices should be, so instead of making the prices higher, they decided to strip the restaurants of discount cards and remove the 20% discount. I'm not really sure :) I'm just glad I have another discount card! :D
Definitely going back to Tony Roma's more often :)
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